Shari Neumann is an accomplished marketing executive with a wealth of experience spanning insights and analytics, brand strategy, integrated marketing communications, and new marketing capability development and training.  She is currently VP Brand Strategy for Symphony Talent, a leading global employer brand and recruitment marketing technology company where she leads development of employer brand and DEI strategies for companies across a variety of industries including pharmaceutical, healthcare, CPG, technology, and retail. 

Prior to that, Neumann started and led the Brand and then the Advertising & Content Centers of Excellence for the Consumer Business at Georgia-Pacific. There she spearheaded development of brand equity, brand purpose, and advertising campaigns for brands such as Brawny, Dixie, Angel Soft, and Quilted Northern. Her work led to numerous Effie, SeeHer, Webby, and Campaign Diversity awards and honors. Prior to that Shari was Insights Director at Zyman Group where she leveraged insights to deliver corporate and brand growth strategies for brands such as Miller Lite, Healthy Choice, Vodafone, Caterpillar, and the NFL.

Before that she led strategic services for a sponsorship agency dedicated to General Motors  where she was responsible for screening and measuring the impact of all General Motors sponsorships and events. Prior to that Neumann held a series of positions at The Coca-Cola Company — starting as global research manager on brand Coca-Cola where she helped create the first global brand positioning and architecture for the brand; then became the gGlobal advertising planner for Coca-Cola guiding new campaigns for Coca-Cola and The Olympics, Christmas, World Cup Football and much more. She also served as advertising planning director for the company in Europe, based in London, where she led group-wide advertising strategies for all the core brands.

Shari currently resides in Atlanta, Georgia.