Lisa Fischer is Executive Vice President, Advertising Sales, for UP Entertainment, LLC, responsible for overseeing all sales operations for the two linear networks from UP’s New York office. The 20+ year sales veteran joined UP Entertainment in January 2014. She was selected as Cablefax’s Salesperson of the Year in the National Sales category in 2017 and was named one of Cablefax’s Most Powerful Women in 2018.

Lisa joined UP from ION Media Networks, where she was Senior Vice President, Network Advertising Sales, since 2010. In that role, she was responsible for all of the network’s sales efforts. Before joining ION, Lisa spent 12 years at Discovery Communications, most recently as Senior Vice President of Sales. During her four years in that position, she led sales on multiple networks including Discovery Health, Animal Planet, Fit TV, Discovery Kids and Investigation Discovery. She also launched ad sales operations for OWN: The Oprah Winfrey Network.During her first six years at Discovery, Lisa served as Vice President, Advertising Sales, eastern region after joining the company as an account executive.

Lisa is a graduate of the University of South Carolina and a member of the Deans Leadership Council for the USC School of Communications and Information Science. Additionally, she is a member of Chief and on the Board of Directors for the IRTS Foundation.