Skip to Content

College of Information and Communications

Faculty and Staff

Wyatt Urmey

Title: Instructor
Department: School of Journalism and Mass Communications
College of Information and Communications
Email: wurmey@mailbox.sc.edu
Office: School of Journalism and Mass Communications
800 Sumter Street, Room 227
Columbia, SC 29208
Wyatt

Education

B.A., Advertising ,Univ. South Carolina
MBA, Emory University
IMBA, Nyenrode University, Breuklin, The Netherlands

Background

Wyatt Urmey has worked at The State newspaper,  at a local advertising agency and at IBM.

Awards

  • IT Services Marketing Association Awards for Marketing Excellence in 2016, 2017, 2019, 2020, and 2022, for the longest winning streak.
  • 3rd Place Nationally, 1998 College World Series of Advertising, USC Ad Team
  • 3rd Place Nationally, 1992 College World Series of Advertising, USC Ad Team
  • Regal Awards for Creative Executions

Research Interests

Social media and technology marketing

Teaching 

Most learning requires muscle memory, practice and repetition. Clumsy awkwardness is the required first step in a journey to mastery.  As Woody Allen said, "80% of success is showing up."

Like yoga, learning writing or creative concepting is a constant, repetative practice that is never perfected.

We can learn in groups, but it's up to the individual to push themselves to achieve. Our learning curve is life long, and represents an asymptote that approaches a line of perfection but can never touch it; that is, we get better ever day if we show up, try, fail, and show up again.

Service

Marketing Lead: First Robotics team 5190

Personal

Wyatt Urmey is a computer nerd and avid cyclist with a love for European cycling racing and hockey.


Challenge the conventional. Create the exceptional. No Limits.

©