Crisis Communications
Know what to share and the most effective means of sharing information in the event a campus, university or local emergency situation arises.
The Division of Communications and Marketing has established guidelines for university-affiliated social media accounts. Violation of either the guidelines or social media policy can lead to suspension of your administrative privileges.
The following guidelines apply to faculty and staff members, including student employees,
who engage in online conversations through social media channels for work-related
purposes. Violation of the university's guidelines and/or official policy for using
social media can result in loss of your administrator status and can affect the sharing
of your unit's information on official university social media accounts.
We've provided you with the basics for managing a social media account in ways that are meaningful to brand fans. Now, here are references that should guide
your day-to-day interactions as a representative of the university. We urge you to
know and understand the following communications policies. If you have any questions,
please contact the Dibvision of Communications and Marketing.
Know what to share and the most effective means of sharing information in the event a campus, university or local emergency situation arises.
Avoid amplification of individual or political party candidates and messaging, as well as legislative messaging, on university-affiliated accounts.