Brand Training
Take a deep dive in our refreshed brand identity. Our brand training teaches you how to create compelling South Carolina communications from strategy to social media.
Pulling It All Together
The university's brand strategy does more than inspire the look, feel and tone of communications. It's the foundation of South Carolina's identity. Creating engaging, consistent messages that connect the university with our audiences relies on a visual palette that includes:
- university logos
- fonts and typography
- primary and secondary colors
- graphic elements
- photography
- videography